Buzz words are becoming part of everyday wording at many organizations, but how many know and follow the real meaning behind the word? In my experience, the organization managers are making up their understanding of the word and how it applies to leading their team. A few of the more common words include the following:
These words, I’m sure, have been used at your business. Your boss might have said one of them because she heard or read it in an article. Maybe your manager has explained the real meaning of the words, or she acted like everyone knows the significance and effect on your daily job. The sad part is that most managers are not using the word correctly. So, this ends up causing people to be confused and go back to the old way, at least to get the job done.
Let us look at some of the words above.
These are just some of the buzz words used in everyday work life. The true meaning of these words can help to increase leadership and growth in an organization. However, misuse of these words can cause confusion and distrust of the organization’s leaders. I have experienced this personally. I had a meeting with a manager one day, where she ended up saying, “You need to increase your visibility to move the needle and increase core competencies in coaching and incentivizing the overall return on investment for the organization.” I looked at her and asked, “What did she mean.” She had strung so many buzz words together that I could not understand her meaning and was unable to establish any plan for success. Her response was even less descriptive as she continued to use these buzz words to explain the team’s goal. Leaving the team confused, and the lack of clear communication angered some. I later discovered she had been directed the same way and was as confused as I was. We need to realize that the buzz words are only powerful if we completely understand the meaning and explain that to the team members. Otherwise, the organization is set adrift in a boat without oars to move. There is power in communication and connecting with the team. Buzz words are great for marketing your business but maybe stay away from them when relating clear goals to the organization to avoid their sting.